BOSTON, January 1, 2023 – Yellow Wood Partners, a Boston-based private equity firm focused on investing in consumer brands and companies, announced today that it has named Randy Wheaton as Operating Partner. He brings over 40 years’ experience as a product and package professional.
Mr. Wheaton spent most of his career at Parfums de Coeur, where he was responsible for bringing products from conception to store shelves. Prior to PDC, he was Manager of Package Development and Engineering at Chesebrough-Ponds. He has been involved in all aspects of creative package and product development throughout his career. Randy received his BS in Package Engineering from Michigan State University.
About Yellow Wood Partners
Yellow Wood Partners is a Boston-based private investment firm that invests exclusively in the consumer industry in the middle market. The firm seeks to acquire branded consumer products that sell into a variety of consumer channels, including mass, drug, food, specialty, value, club and e-commerce. Yellow Wood's Consumer Operating DNA investment and operating strategy is based on utilizing the firm's functional operating resources to help maximize brand performance by driving organic growth and increasing operating efficiencies while acquiring additional brands into a limited number of platform companies in its concentrated investment portfolio. For more information, please visit www.yellowwoodpartners.com.